Thursday, February 19, 2009

Is online classified ad syndication worth it?

by Callie Davis

Over the last few weeks I have been placingmore and more online classified ads. The problems I have seen is lack of people seeing my ad and being wrongly flagged. I decided to attempt the stumblehere classified ad syndication. Stumblehere.com has made online classified ad syndication the primary focus of their site.



I wanted to find out what online ad syndication is. Stumblehere.com touts their professional ad service. Their Wizard walks you through the ad creation process and then will automatically syndicate and post your ads to over 150 separate highest traffic classified ad directories, online marketplaces, search engines and RSS Feeds. This will save you hours upon hours of personal time. Is your time worth it?



What this means is stumblehere.com saves you not only money but time too. The power comes from entering your ad only one time. After that they do all the work listing your ad in online marketplaces, classified directories, RSS feeds and the top search engines. And this is all done rather quickly, usually within 40 hours or less.



Wow, so I can actually get traffic to my ad? I don't have to spend time posting them 500 places? I don't need to repost them every day due to being flagged wrongly? Sign me up!



So I know from experience that free classified ads work on stumblehere, but how about these new paid ads? Are they really worth it? In doing my research I decided to try their new betterpost product. The way I understand it is the betterpost classifieds are ads designed in beautiful templates, with full ad syndication. Basically I can spice up my ad and get traffic to it without web programming knowledge.



What is the betterpost Premium Ad Feature? The betterpost Premium Ad Feature saves you time and money! They help you create an attractive ad. For a small fee of $7.99, once you place your ad in stumblehere customized templates, they will automatically syndicate and post your ad. Yes, they post your ad for you so you do not have to make multiple postings yourself! This will save you hours upon hours of personal time.



Right now stumblehere only offers betterpost in their vehicles section. I am going to test it out. I need to sell my car anyways. Stumblehere is offering 85% off through the end of October 2008 for anyone who wants to beta test their betterpost ad syndication product. Simply enter 'halloween' all lowercase in the promo code box after posting your ad.



Wow ummm so I can test this out for only $1.20? I think I can afford that test. I placed the ad and paid my buck. My Ad is gorgeous. No really, it looks fantastic, not boring like most classified ads.



This is my first time paying for an online classified ad. After 7 hours I still had not received any response. I read the faq on http://www.stumblehere.com and it said how it can take up to 25 hours for syndication to happen. Now I need to wait it out.



About 7 hours later I got my 1st call... I tried to see what site they saw my ad on but, the gal couldn't remember. She just talked about how she was impressed at how my car looked in the ad.



The next morning I had 3 emails about my car. And later that day call number 2 came in off my syndicated ad. Is this classified ad syndication stuff working? I need to set up times for people to look at my car.



5 days after my post I had 5 calls and 8 emails! To answer my above question, I know classified ad syndication works! It was sooo easy and I only needed to submit my ad once. And it was not brought down from someone flagging it cause they were selling a similar car, etc.


About the Author:



Wednesday, February 18, 2009

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Monday, February 16, 2009

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Sunday, February 15, 2009

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The Basics of a Solid Marketing Plan
by Michael Fleischner

In order to succeed with a basic marketing plan you need to focus on some important elements of a plan that targets the right audience and produces a specific result including lead generation or sales. For your marketing to produce results you should consider using multiple media formats.



There is so much competition today that the messages you use need to be unique. The effectiveness of any marketing campaign is directly correlated to the quality of your list and offer. Before you even begin, think about your product and what motivates people to buy.



After years of trial and error, I have found that marketing results are relatively consistent when you apply the same techniques. These techniques apply to any industry and any type of campaign you may be running. Consider building your marketing campaign based on the following strategies:



Set targeted goals. Before you get started think about the specific goals you wish to achieve. Many marketers focus on generating some type of conversion but you need to define what conversion means to you. Some individuals are just looking for a sale while others are seeking a lead or download. Before you begin your marketing campaign, identify what action you want respondents to take and how you are going to measure it.



Focus on segmentation. Do not attempt to market to everyone. Choose a specific segment and focus your energies there. If you do, your campaign will be more successful. You can increase your chances of success tremendously when you focus on a specific market or niche. Review your current customer and find others like them if you wish to generate a positive ROI.



Identify key messages points. What are the messages that resonate with your audience? Have you used headlines or email subject lines that have performed extremely well in the past? If so, use them to create a baseline and try to improve in later campaigns. You need to speak in the language that resonates with your customers if you are going to grab their attention and gain their trust.



Determine which offers you are going to test. The only way to ensure a successful marketing campaign is by testing various offers. The offer is a key component for driving results and can always be improved. Your best bet is to test multiple offers by splitting your list, your web visitors, or viewable audience. Once you find and offer that works, try to beat its results during the next campaign.



Leverage an integrated marketing approach. Use more than one type of media if you wish to enhance your results. Do not settle for a single email, post card, or advertisement. Rather, discover the media that your segment uses to get their information and buy their products or services. This can help you determine the best way to reach them. Once you develop a campaign, utilize as many of these media types to convey your message and offer.



Using these marketing techniques are important for producing a positive ROI. In addition, be aware of your campaign timing. Even if all of the above criteria are met, your campaign could still fall short if you havent exposed your audience to the right message at the right time.



Review each of these steps before creating your next marketing campaign. Your marketing is only going to be successful if you set specific goals, segment your market, use key messages that resonate with your audience and create a compelling offer. I encourage you to experiment with different media to get your message across and deliver a winning campaign.


About the Author:

Michael Fleischner is an Internet marketing expert, author, and website owner who helps small and medium sized businesses improve their marketing results. Discover powerful marketing tips at The Marketing Blog. Get a totally unique version of this article from our article submission service
Unselfish Wealth Team Pulls Off a Paradigm Shift in Sponsoring!
by Trisha Frauenhofer

There is a new kind of network marketing system sweeping over the Internet. This marketing system is put together in a partnership with the debt-free Travelencia company, and it shows you the way to join and build an Unselfish Wealth Team. This Team and this method of generating wealth work by way of your business becoming more attractive and increasing your own credibility.



Travelencia makes everything easy in this system. They handle all of the prospecting and presentations, while giving you the training you need to be an expert in the products you'll market. This is a system which goes far beyond the wealth building potential of any other network marketing system online today - this is truly unique among home based internet business opportunities. It is now easier than ever to become richer than you ever imagined possible!



Put together by a small group of experienced marketers led by Barry Eschenberg and Jim Reynolds, this new free marketing system, based on concepts like the "Law of Attraction", sets you up with a system that pays back as well as "paying it forward", first and foremost seeking win-win situations for all involved, and putting aside old notions of cut-throat competition and secret-hoarding. There is more generosity and sharing within this network marketing system than there has been before in any other similar system.



Just like Travelencia, Reynolds and Eschenberg know that the marketing gurus out there who promise to sell their "secrets of success" are doing nothing of the sort. They don't want you to be successful - they'd have more competition then! Instead these marketing experts sell you the seeds of your own failure; they would rather keep have you scrambling for pennies while they make all of the real money.



However, there is now a real entre to these secrets which most of the internet marketing gurus would like to keep all to themselves. There are free ad campaigns for you, the service of marketing pros for you at very low cost - these professionals take care of the sometimes tedious work of prospecting for you. You can also learn how to leverage the most popular search term on the internet for your own business, join a Leadership Bonus Pool which will make unselfishness pay off for you, a 4x6 matrix pay plan and most importantly, simple, step by step instructions which will really build wealth for you!



This revolutionary "unselfish: marketing system from Travelencia will let you in on over seven million websites where you can place the ads that will get your site traffic - at no cost to you! You'll learn how to get three of these ads up each day with only fifteen minutes of your time. After getting up your ads, all you have to do is watch your money flow in! This system is already making people wealthy in 200 countries worldwide.



This unselfish wealth team plan costs you only pennies a day and can make you wealthy beyond your wildest dreams. The best part of all is that you needn't do any salesmanship, so no more feeling like a carnival barker ever again!


About the Author:

Find this article helpful? If so then look at this step-by-step complimentary video tutorial here: MakingInstantIncome.com Trisha Frauenhofer strongly recommends this link Article Blaster if you want nearly instant and viral marketing results
Good Design Practices
by Dr Adel Screen

Your website is where your business resides -- it's like the headquarter of an offline company. Hence, it is important to practise good design principles to make sure your site reaches out to the maximum number of visitors and sells to as many people as possible.



Make sure you have clear directions on the navigation of your website. The navigation menu should be uncluttered and concise so that visitors know how to navigate around your website without confusion.



Reduce the number of images on your website. They make your site load very slowly and more often than not they are very unnecessary. If you think any image is essential on your site, make sure you optimize them using image editing programs so that they have a minimum file size.



Keep your text paragraphs at a reasonable length. If a paragraph is too long, you should split it into seperate paragraphs so that the text blocks will not be too big. This is important because a block of text that is too large will deter visitors from reading your content.



Make sure your website complies to web standards at www.w3.org and make sure they are cross-browser compatible. If your website looks great in Internet Explorer but breaks horribly in Firefox and Opera, you will lose out on a lot of prospective visitors.



Avoid using scripting languages on your site unless it is absolutely necessary. Use scripting languages to handle or manipulate data, not to create visual effects on your website. Heavy scripts will slow down the loading time of your site and even crash some browsers. Also, scripts are not supported across all browsers, so some visitors might miss important information because of that.



Use CSS to style your page content because they save alot of work by styling all elements on your website in one go.


About the Author:

If your thinking about screen printing t-shirts, go to http://www.adelaidescreenprinting.info'>Adelaide T-Shirt Printing
Google Shadow - Real Deal or Pure Hype?
by Linus Rylander

Is Google Shadow going to live up to the hype? Chris has released many top selling products such as Affiliate Project X, Day Job Killer, Project Black Mask, Google Assassin and Google Nemesis -but now the pressure is on to do it again.



In this Google Shadow Review you will find out exactly what the Google Shadow is all about.



So what, or should I say who is the Google Shadow? Chris X found this guy at a recent convention and soon found out that he had been raking in $100k per month while flying under the Google radar!



This guy in question, is Tim Houston. Amazingly, Tim has been doing this with no website, and none of his own products at all! And with no website... and none of his own products, and just a few tiny little Google ads - he's been raking in $100k per month as an affiliate marketer.



So Chris X walked up to him, and he managed to get Tim to reveal all of the secrets behind his mysterious "Google Shadow" system. And now, he's releasing it to the public.



Just to give you a quick overview, The Google Shadow Method does not require:



*Any experience with Google Adwords, affiliate marketing or anything else.



*No wasting hours in front of Dreamweaver trying to make a website.



*No wasting hours trying to please Google's Quality Score.



The Google Shadow system is so different, that every campaign is only launched with 3 keywords!



Tim calls his secret method... "Affiliate Marketing for those on the inside"



But how well does the Google Shadow system actually work? Direct linking with the Google Cash method is becoming harder by the day, but with Tim's unique twist on it, it does appear to work. And plus - has Chris and Ken disappointed us before?


About the Author:

Read the entire Google Shadow Review and find out about the $1382 Unique Google Shadow Bonus.
Promotional Jackets Purchasers Guide
by Wes Robertsen

Custom Logo jackets are a great form of marketing. Not only is a promotional jacket a useful way to show off a organizations name and logo, but it is also a useful way to show your workers that you care and clientele that your company appreciates them. Buy personalized jackets for your branding, they are truly the gifts that are appreciated.



Everybody from political candidates to corporations can use a imprinted jacket to promote their name. Name recognition is a big piece of promotion. A corporate logo jacket, when worn, is going to be seen. Thus, its a moving billboard. Not only will family and friends see these coats but so will every person from the people at the post office to those passing individuals on the street.



If your recipients are in sunny San Diego you might want to get light coats rather than ski jackets. You want your jackets to be as functional as feasible so that everybody will choose to wear them often. When picking which promotional jacket to purchase, you will want to consider the types of people you plan on giving them to. A customized jacket is only as good as the desire to wear it. So, ponder the feel and design of any custom logo jacket you might gift.



And of course, giving the gift of a useful custom logo jacket is a great way to up a organizations morale and to show your customers you appreciate them. Custom Printed jackets can create a positive image for a product and can result in positive viral buzz, an invaluable form of publicity and branding. Think about it: If you give people a coat just because they watched a film, are your customer, or purchased a product they are bound to feel appreciated. Customized jackets for your employees will really help increase production.



When it is time to buy a custom logo jacket, think about price, quality, and the printing. Logos, simple sayings, and a organizations name can all be imprinted or stitched on a jacket. Additionally, be sure you know about every cost before ordering: you may have to pay extra for set-up costs, and shipping. Printing fees can vary, if your logo is not vector or high quality art, you may need to shell out a fee to have an artist re-draw your logo, so it is suitable for the printing process. If screen printing your logo, multiple colors will increase the costs by each color. Embroidery requires digitizing your logo for the machine to stitch it out, this can increase the cost, but you can reuse the digitizing later. More than a single location will increase the price in order to have the factory work on more than a single area.



I hope you found my customizable jacket guide useful. I am available to your business to help you with your marketing.


About the Author:

You must be interested in Promotional Jackets, you can read more about logo jackets here: Promo Jackets Blog and Read the rest of My Promotional Jackets Guide.
Hate Cold Calling, Telemarketing Firms Don't
by Carolyn Jean

Sales can continue to increase in a recession. It is possible to increase your sales at this time but it must be done in a way that you can do it without breaking the bank. This article will talk about why a prospecting firm can bring you more sales even during these tough times.



Many salespeople are good at closing but dread the idea of outbound telemarketing. Using a prospecting firm can allow you to gain more new prospects that your salespeople can close. By focusing on your salespeople s specialties, they will use most of their time bringing in new business.



One of the worst drains of your time is being on the phone with uninterested customers. This frees you up to work on the more productive activities in the business which can generate more customers or prospects, leading to lower new customer costs.



You can turn your attention to meeting the people who are interested in your business. Meeting only with interested individuals will lower your costs per new client because you can sign up more new clients than the cost of the prospecting firm.



Most businesses cut their marketing budget during a recession. You are able to delegate the finding of prospects out to a prospecting company and the building of the sales pipeline will lead to more sales, lowering your cost to find new clients.



Outbound telemarketing is not a favorite activity of many salespeople and they will procrastinate on doing this activity. Experimenting with new ideas with no idea of ROI will be frowned upon while a prospecting firm can build your business effectively by asking the firm typically what costs are involved in acquiring new customers.



With the focus on new business, many customer oriented salespeople do not have time to meet with current clients. They will have good telemarketers with set scripts who can sell cost conscious individuals and businesses on meeting with you to lower their costs, which can increase your sales.



Most businesses do not have automation systems for their phones like an outbound telemarketing company. This builds your sales because other companies are not competing for new prospects who come into your line of sight.



It is hard to know how many new customers you will receive by using your salespeople. of clients you want based upon how much work they do for you. This can allow you to build this into your budget and the cost for an outbound telemarketing company is lower than a new hire, lowering your cost per acquisition of new client.



If you have struggling salespeople, you may be able to reduce your staff by outsourcing new sales to the prospecting firm. This improves the productivity of the company and lowers cost for new clients and current clients.



It is hard for any business to simply maintain its current state. If you merely trying to wait out the storm, you are losing a great opportunity to increase sales.


About the Author:

Visit Valerie Schlitt's site for information on outbound telemarketing and business to business telemarketing programs.

Startup biz

Saturday, February 14, 2009

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Friday, February 13, 2009

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Thursday, February 12, 2009

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How to get past the gatekeeper

How to get past the gatekeeper

by Valerie Schlitt





Statistics say that 5% - 30% of telephone cold callers reach decision makers on the first call. The exact percentage depends on the company size, the decision maker title, availability of direct dial numbers and a myriad of other factors.



If there were a secret for the other 95% - 70% of calls, everyone would want a job as a cold caller!



In fact, telephone cold calling is a repetitive, time-consuming task that can generate incredible results. Most cold callers do not reach decision makers, and most cold calls do not end up in sales. Predicting the ones that reach decision makers and end up as sales is next to impossible.



The biggest secret to successful cold calling is embracing an assured, positive attitude and using proven successful techniques.



Attitude:



Be confident and conversational. Make every call sound as though it's the only one you will make that day. If you have to, look into a mirror. Smile and stand up!



Don't be afraid of rejection. "No" is the second best answer to "yes." Never accept "no" without asking follow-up questions.



"Maybe" should not be an option!



Plan for and ask lots of open ended questions. Believe in your product or service and have confidence that it will help your prospect.



Don't continue calling if you're in a rut. Take a walk. Take at least a five minute break every hour.



Don't make cold calls for the same product or service for more than three hours at a time.



Sales is one of the hardest and most important jobs - ever! Sales people keep entire companies in business! Cold calling is even harder. If you can cold call, you are special. Believe it!



Techniques:



Befriend the gatekeeper: The gatekeeper's job is to block you from the boss. So, show respect to the gatekeeper. Be nice, no matter what he or she says. Be persistent, even if you call for the eighth time. You will most likely get through one day - when the gatekeeper feels sorry for you for trying so long and patiently.



Have a compelling message the gatekeeper can relate to: Prepare a short message the gatekeeper will understand. Make the message as generic as possible. In all events, ensure the message conveys urgency and a benefit for the business. The gatekeeper will likely pass it onto the boss and either allow a conversation, or you may get a return call.



Incorporate the gatekeeper into your sales process: Convert the gatekeeper the "decision maker." It's his or her role to make the boss' job easier. If you show that your product or service helps the boss, you may never need to speak to the decision maker to set that sales appointment.



January is a great time to begin a regular cold calling schedule. Find a good time every day. Schedule cold calling into your day, and don't allow your own gatekeeper to interrupt you during this time! You will succeed.


Necessary Tools To Improve Your Internet Marketing

Necessary Tools To Improve Your Internet Marketing

by Shi Lei

There are so may Internet marketing tools out there that claims to make you rich in a few months, but many of them never delivers what you expect. We have tested a lot of Internet marketing tools, and at the end there are only a few of them that deliver results that are worth the money spent on them. We can call internet marketing as web marketing and e-marketing.



There are various tools available to gain success in your online internet marketing business, but you need to opt for the right kind of tool. Here are some popular strategies used in internet marketing. Increase Website Traffic: Website traffic is very important in online business, to increases your website traffic so many internet marketing tools are there, some of them listed below.



Search Engine Optimization (SEO): From doing SEO we can increase the traffic to websites; from some SEO we can improve your website search engine ranking. If your website traffic is increasing you will get very good online business. Keyword Research Tools: Keyword research tools are very important tool internet marketing tools, there are so many keyword research tools online, important thing in keyword research select correct keyword from which customers are searching. It will increase your website traffic.



Email Marketing Solutions: Email marketing is sending e-mails with the purpose of enhancing the relationship of a merchant with its current or previous customers and to encourage customer loyalty and repeat business, Email marketing is a form direct marketing which uses electronic mail as communicator.



Web Design Templates: By using attractive website you can attract customers very easily. Business websites are very important building trust with your customers. The latest standards and proposals aim at leading to the various browsers' ability to deliver a wide variety of media and accessibility options to the client possibly without employing plug-ins. Website design is a process conceptualization planning, modeling execution of electronic media content delivery via Internet in the form of technologies. Submit your Site: There are so many automated search engines submission services where we can submit your site as many search engines as possible, we can submit bogs and forums and directories.



Various techniques and strategies should be applied to achieve success in internet marketing. You also need to conduct some research and choose the right strategy at the precise time. It is not easy to achieve success in your internet marketing business, but it is not impossible either.


Thursday, February 5, 2009

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